Why do marketing activities build a good pool of leads for the salespeople, which builds a good base of new clients. Where do these leads come from: newspaper ad, press releases, direct mail, a broker’s list, a directory list and of course tradeshows. Expensive very. Effect not at all. Why? Two simple reasons: the lead lists built have a 40-60% error factor. Then there is the ‘Failure Factor.’ Salespeople... opps... Business Development Managers, did not get college degrees and spend hours in training to get their Certification in; Sigma Six, MSCE, , CCIE, CWNE, CISSP, PMP and the rest to pick up that 500 lb. telephone to make ‘Cold Calls.’ They simply are not going to do it. Now what!
Find out at TeleArk’s next Executive Briefing - SALES PROCESS OUTSOURCING - GIVE ME A GOOD BUSINESS REASON TO DO IT. Stop by TeleArk's office in Virginia Beach, Virginia. Date and time information coming soon! Please contact us with any questions you may have.